Sung Zhenhua, CEO of Haier Rus LLC «We decided to move to this wonderful city to see through our first refrigerator production project.
We feel that the city’s administration actively supports and assists us.»
Haier is one of the largest Chinese companies, a manufacturer of household appliances.
October 7, 2013
investment project support agreement signed between the Agency and HAIER
March 6, 2014
production area lease agreement signed
September 30, 2014
company registered in Naberezhnye Chelny
April 18, 2016
Naberezhnye Chelny Priority Development Area resident status received
April 22, 2016
factory opening ceremony
Location: Naberezhnye Chelny, the Master Kama Industrial Park

Output capacity: 250,000 pcs./year, potentially twice this amount in the future

Investment amount: $55 mln

Number of jobs: 476 internal, 1,500 outsourced

Haier Electrical Appliances Rus LLC plans to produce 15 models developed with Russian consumers and the Russian market in mind.

Haier was founded in 1984 in China and currently has 24 production facilities, five R&D centers, and subsidiaries in Europe, North America, Asia, the Middle East and Africa.
The company has over 70,000 employees and annual sales exceeding USD 29.5 billion.
According to Euromonitor International, in December 2014 for the sixth time in a row Haier ranked first among large household appliance manufacturers, holding a share of 10.2% of the retail market.

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Insaf Galeev
Insaf Galeev

First Deputy Head of TIDA

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